Disney Plus racked up more than 50 million paid subscribers. This is just 5 months since the streaming service first launched. This represents an increase of more than 22 million subscribers from the last time Disney disclosed its numbers in February 2020.
Disney’s launch in Europe and the COVID-19 pandemic has somehow aided it in reaching the new subscriber numbers. In an earnings call in February 2020, the streaming service has put the figure at 28 million paid subscribers.
Disney Plus and its rivals, Netflix and Amazon Prime are enjoying a boost as the COVID-19 pandemic is forcing millions to stay indoors. All three are enjoying increasing numbers as cinemas are shut.
The streaming service launched in countries like the UK, India, Germany, Italy, Spain, Austria, and Switzerland.
Disney Plus had to initially delay its launch in France due to concern from the government that it would strain the county’s internet bandwidth. The app has since launched there.
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A Disney spokesperson said:
“We’re truly humbled that Disney Plus is resonating with millions around the globe. Great storytelling inspires and uplifts, and we are in the fortunate position of being able to deliver a vast array of great entertainment rooted in joy and optimism on Disney Plus.”
Disney Plus to continue to grow its subscription numbers
Editor of BoxOfficeGuru.com predicts that streaming services will continue to benefit from the lockdown. He said:
“With movie theatres closed across many key international markets, streaming has instantly become a go-to source for quality in-home entertainment and these services will continue to benefit with a boost in subscribers for a significant time to come as many consumers alter their habits”.
In India, where the service launched just last week, Disney Plus has already recorded eight million new paid subscribers. The streaming service seems to be ahead of its own growth projections. It originally had a target of 60 to 90 million subscribers by the end of the fiscal year in 2024, at the time of its launch. The streaming service launched in November 2019 in the US.
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