Discovery, owner of Discovery Channel; Food Network; Animal Planet; and more is set to launch its own streaming service, discovery+. It will join the ranks of Netflix, Hulu, Amazon Prime Video, Disney+, Apple TV+, Peacock, and HBO Max.

discovery+ will launch on January 4 in the US; and it will come in two tiers: one supported by ads; and one without them. The ad-supported version will apparently cost $4.99 per month, while the ad-free offering bumps that up to $6.99; with support for up to four concurrent streams and five users per account.

Discovery will be teaming up with Verizon to offer up to 12 months of the ad-free subscription to its customers. On the wireless side, Play More Unlimited and Get More Unlimited plans – plus those who get Verizon 5G Home Internet – get the full 12 months for free, while Start and Do More Unlimited customers get 6 months. Meanwhile, Fios Gigabit Connection customers can also get 12 months for free, with other Fios plans potentially getting between three and six months.

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In terms of content, Discovery is touting “the largest-ever content library for a new streaming service”, with over 55,000 episodes of shows from networks such as BBC’s Natural History Collection, A&E Networks, TLC, HGTV, The HISTORY Channel, Lifetime, and more. There will also be new original shows from personalities such as Sir David Attenborough and Kevin Hart.

discovery+ is also coming to over 25 markets around the world in 2021; and it’s already available for Sky Q customers in the UK and Ireland. In Europe, the service will leverage Eurosports, the company’s local sports network that covers a multitude of events, including being the official home of the Olympic Games.

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