New Intel CEO, Pat Gelsinger Plans To Take On Apple’s M1 Chips
The new Intel CEO, Pat Gelsinger, plans to hit the ground running and is already preparing the chipmaker to take on Apple’s M1 chips. Gelsinger is set to resume in February; and his comments show the direction he wants to take Intel In.
The Oregonian, reports that Intel held an all-hands company meeting yesterday, with Gelsinger in attendance. Intel has a considerably huge presence in Oregon: “We have to deliver better products to the PC ecosystem than any possible thing that a lifestyle company in Cupertino” makes. We have to be that good, in the future,” Gelsinger reportedly told Intel employees.
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Things are not as rosy as before for Intel as its facing increasing competition in the chip market. Recently it has faced a greater challenge from both Apple and AMD.
Apple announced that it was transitioning to its own silicon chips back in June 2020, calling it a “historic day for the Mac”. The transition has gone well; and Apple’s M1 Macs are being received well by the market with more impressive performance and battery life compared to existing Macs powered by Intel.
AMD is also not doing Intel any favors. It’s becoming the preferred chip in gaming; and with its new Ryzen 5000 mobile chips dominating the market.
There’s speculation that Intel could outsource its chip fabrication as the has struggled to transition to a 10nm manufacturing process for some years.
Intel is delaying its 7nm chips until at least 2022, The Oregonian reports that it put off deciding on outsourcing its chip manufacturing till the new CEO takes charge. Bloomberg News also recently reported that Intel is in talks with both TSMC and Samsung to outsource some production
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