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LG Next Gen OLED X Technology Improves TV Brightness & Accuracy

LG Electronics through its LG Display division is releasing its next gen OLED X technology that will improve TV brightness and accuracy. These new TVs would also ship with slimmer bezels, competing aggressively with Samsung QLED TVs.

Citing a 65-inch OLED display, LG claims that it would be able to reduce the bezel thickness from 6mm to 4mm. How well this translates to real-life usage will be highly relative.

The OLED manufacturer says that this X technology would increase screen brightness by 30 percent. How is the company making this possible? It will be using a “deuterium” element for the chemical makeup of its next-gen OLED panels. Another interesting change is its software, as it would be using algorithmic image processing for its TVs.

The TVs with the OLED X technology would be shipping from the second quarter of 2022. This shows that the company has been working on this tech for a long time hence its early release.

LG Display a sister company to the Electronics division has unveiled four different OLED transparent concept Screens at CES 2022. These screens include the OLED shelf, Shopping Managing Showcase, Show Window and Smart Window.

[CES 2022] LG Display Demonstrates Spatial Innovation Through Transparent OLEDs at CES 2022

The OLED shelf comprises two 55-inch transparent OLED displays side by side. All of these screens are rollable and wind down or up like a projector display. The shopping Managing Showcase unlike the OLED Shelf is made for “luxurious” department stores.

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[CES 2022] LG Display Demonstrates Spatial Innovation Through Transparent OLEDs at CES 2022

This Screen can be customizable as owners can add graphics to highlight a specific product or even visual effects. The OLED display is inserted into a wooden stand and placed in front of the display product.

Interesting the next concept “Show Window” has four distinct 55-inch OLED panels that show products. Owners can add digital text which can be easily changed according to taste.

[CES 2022] LG Display Demonstrates Spatial Innovation Through Transparent OLEDs at CES 2022

The last transparent Screen announced is the “Smart Window” this OLED display is made for productivity majorly Video calls or office presentations.

OLED Panels are naturally more expensive than their LCD counterparts. One of the drawbacks of the OLED display is the lower brightness when compared to LCDs. LG OLED X would be improving on brightness while maintaining brilliant colour accuracy.

 

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