Michael Lenke set out to battle orgasmic inequality between men and women through a s*x tech device. He did this by walking down a flight of stairs and utilizing an aquarium pump and a plastic hose.
The inequality Lenke wanted to fix wasn’t about money or leadership. It was about the female orgasm.
Studies show that half of all women rarely or never orgasm. When Lenke had read this statistic, he responded with astonishment and then determination to fix it.
“I went through all the technical possibilities and soon thought: probably air pressure could work,” Lenke said.
Seven years later, Lenke’s creation, known as the Womanizer, is now one of the best-selling s*x tech devices in the world.
According to Wow Tech, sales of the Womanizer have topped 300 million units, led by shoppers in Europe and the United States.
Read More:
Samsung’s Next Fold Smartphone To Have Superfast Charging
Amazon Allegedly Threatens To Sack Employees For Speaking Out
Apple Cracks Down on Jailbreaking, Sues Corellium For ‘Copyright Infringement’
Lenke’s discovery was that the female orgasm was a question of pressure, suction and blood circulation. At the same time, the Womanizer shows perfectly how s*x tech devices for women have been shifting from the X-rated tools to lifestyle products marketed as a means of female empowerment.
In January 2020, s*x tech devices will be allowed to exhibit at the CES under the health and wellness category. This is happening for the first time in the 50-year history of the trade show in Las Vegas.
This is if they are “innovative and include new or emerging tech.” This follows a 2019 controversy about what is allowed and what isn’t.
Lenke’s wife instrumental in the Womanizer tests
His wife, Brigitte Lenke’s was a major part of collaborating and testing the prototypes he built. Brigitte is a banker and his long-time business partner. They’ve been married for 30 years.
Lenke discusses all his invention ideas with Brigitte at the kitchen table. She mostly dismisses them. However, with the Womanizer, Brigitte saw a huge potential.
After two years of trial and error and tests by Brigitte, Lenke had perfected it.
“This is it,” he recalls Brigitte saying, “this will be a world success.”
The name was also her idea, an attempt to highlight that this product was entirely for women.
Make sure to follow Plat4om on Twitter @Plat4omLive, on Instagram @Plat4om, on LinkedIn at Plat4om, and on Facebook at Plat4om. You can email us at info@plat4om.com. Also, don’t forget to subscribe to our YouTube channel HERE.