Hubspot partners with Nigeria-based digital marketing agency, Intense Digital, to offer African startups a 50% discount on its customer acquisition tools.
According to a brand press release, the two companies are collaborating to launch a Bootstrap program to support startups across West Africa. The program starts with a webinar hosted by Leye Makanjuola, CEO & Founder of Intense, and Ilario Savi, Channel Account Manager, Africa for Hubspot.
The webinar is scheduled for October 11 and is aimed at teaching startup leaders how their businesses can develop a first-party data strategy that leads to long-term growth.
Tagged “Acquire More Customers for Your Business Using First-Party Data”, you can register for it through this link.
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“As privacy regulations around the world become stricter, more internet browsers are working towards phasing out third party cookies. The importance of building a sustainable, first-party data strategy cannot be overlooked. In this session, we will explore how an organization’s first-party data strategy can help lead to long-term growth and success, and how businesses can use first-party data to improve conversion rates using a sustainable long-term framework,” the companies said in a joint statement.
In addition to the 50% discount, Hubspot will also give attendees access to its free-forever CRM tools.
Hubspot is a competitor of Salesforce, Zoho, SAP Marketing Cloud, Dynamics 365 Marketing, and others. Some of its tools include lead generation, competitor analytics, marketing automation, meeting scheduling, website themes, and more.
Some of the well known companies that use its tools are Trello, Soundcloud, Reddit, Doordash, Eventbrite, and others.
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