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Google Pledges $800 Million To Organisations Fighting Coronavirus

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Google is pledging $800 million to businesses and organisations fighting to put an end to coronavirus. CEO Sundar Pichai made the announcement in a blog post on 27th March 2020.

 

The post highlights a larger effort on Google’s part to aid businesses, government agencies and the World Health Organization (WHO) in fighting the spread of the virus.

 

The funds, when broken down, consists of $250 million in ad grants to help the WHO and government agencies provide information on combating COVID-19’s spread.

 

It will also include $340 million in Google Ads credits to all both small and medium scale businesses (SMBs) with active accounts over the last year. The credits can be utilized until the end of 2020. Pichai tweeted:

 

 

Further details about the pledge include:

 

— $250 million in ad grants to help the World Health Organization (WHO) and more than 100 government agencies. This is to provide critical information on how to prevent the spread of COVID-19.

 

It represents an increase from the initial $25 million Google pledged in February 2020. $20 million in ad grants will also be available to community financial institutions and NGOs.

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— A $200 million investment fund to support NGOs and financial institutions around the world. This is to provide small businesses with access to capital. Google is working with the Opportunity Finance Network in the U.S. to help finance people and communities underserved by mainstream financial institutions.

 

— $340 million in Google Ads credits available to all SMBs with active accounts over the past year. Credit notifications will appear in their Google Ads accounts and can be used at any point until the end of 2020 across its advertising platforms. It hopes that this will help to alleviate some of the cost of staying in touch with their customers

 

— Google will also be giving $20 million in Google Cloud credits to academic institutions and researchers that are fighting COVID-19.

 

— Direct financial support for manufacturers of personal protective equipment (PPE) and medical devices. Google is also in collaboration with its longtime supplier and partner, Magid Glove & Safety, in the production of 2-3 million face masks to be provided to the CDC Foundation. Employees from Google’s parent company, Alphabet and other subsidiaries will also be helping facilitate increased production of ventilators. They’ll work with equipment manufacturers, distributors and the government in this regard.

 

Google plans to continue helping communities, businesses, educators, researchers, and nonprofits through the crises.

 

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