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Everything You Need To Know About Serums

If you have ever engaged in a conversation about serums and have no idea what it’s about, then you’re not alone. Many people don’t know what face serums are used for, even when they have a couple in their medicine cabinet. Do you know what it’s used for? Don’t worry, we’ll let you know that soon.

In actual fact, a serum can get a bit contradictory. It’s moisturising, but you still need to use a moisturiser. It can be oily, but it’s not a face oil. It can be watery, but is it an essence? There are so many confusing questions that we’ll give you an answer to. So, rather than faking it through a conversation like you have any inkling of what is being discussed, you can sail through like you actually own your own serum brand.

We’ve brought the juiciest intel of everything you need to know about face serums through our collective knowledge and some research.

What is a Serum?

A serum is a skin care product that`s usually water based. It has a gel or light lotion consistency and has a high concentration of active ingredients that can be used to target specific skin problems. This is why they are applied after cleansing and before moisturising or using a treatment mask to penetrate into the skin.

What do I use a face serum for?

Dermatologist Dr Adam Geyer has a few things to say about this:

“As people have become savvier about their skin-care routines, layering has become increasingly prevalent. By using a serum, people are able to intensify the strength of their regimen or round out the ingredients they are applying to their skin to provide a more comprehensive approach to anti-ageing and hydration.

Serums are usually formulated with a higher concentration of active ingredients so that a few drops are sufficient to cover the entire face. The texture is usually lighter than a moisturiser, which allows for it to be used as a stand-alone product for someone with oilier skin, or used under a moisturiser for someone with normal to dry skin.”

More on the uses of face serum:
  • Clearing and preventing the appearance of blemishes.
  • Repairing sun damage and to smooth out wrinkles.
  • Calming redness and sensitivity.
  • Hydrating the skin.
  • Preventing the appearance of loss of tone.
  • Exfoliating dry surface cells to smooth the skin.
  • Fading brown spots and discoloration.

How do I apply my serum?

Your skin becomes more permeable when moist. So, you should apply your serum on moist skin to allow the ingredients to penetrate deeper. Geyer suggests:

“They are the first products that should be applied to the skin after cleansing and toning. Sunscreen should be applied over the serum in the morning. A moisturiser appropriate for an individual’s skin type should be used over the serum at night. Apply the serum with one or two fingers (so as to avoid wasting the serum on your hands) and massage thoroughly into the skin.”

How often do I apply my serum?

Serums should be applied twice daily (morning and night) to be more effective in yielding results.

How much should I apply?

A dime-sized amount is just fine. You don’t want to overfeed your skin with too much product.

What face serum do you recommend?

While we aren’t certified to give you that information — you should ask a dermatologist instead — there are specific things you should know about the serum you buy. Geyer says:

“There are many different types of serums and both the active ingredients and the texture of the serum can provide different functions and benefits. Serums formulated in a water base tend to be well suited to those with oily skin, and those with a richer texture, or formulated with oils, tend to work well for those with drier skin.

“However – it is really the combination of active ingredients that defines the serum – with the main six categories being antioxidants, peptides, retinol, growth factors, alpha and beta hydroxyl acids, and unique botanicals.”

What options do I have?

Now here are our top serums suggestions:

Now you know all there is to know about serums. Have other things to share on this topic? Share in the comments section below.

Sarah Ifidon

Sarah is a creative writer who writes content about the craziest thing like 'how farting helps you sleep', to thought provoking topics like, 'depression and suicide'. She is currently a lifestyle content writer at Plat4om. Her topics of interest gravitate around relationships, health and fashion tips. She is a professional model, full time writer, an ex-beauty queen, and a wattpad author. Enjoy the words of these versatile writer and don't be too shy to reach out.

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